work details.

I designed, built, and distributed the Outdoor Enthusiast Retailer (OER) e-newsletter — a regular digital bulletin aimed at industry professionals, retailers, and outdoor lifestyle brands. Each edition needed to feel informative, engaging, and aligned with the outdoor sector’s values of practicality, sustainability, and adventure.

Working from supplied content and brand materials, I crafted layouts that were clean, visually balanced, and mobile-friendly. I handled all coding in HTML, ensuring responsive design across devices and compatibility with major email clients. Every newsletter was tested thoroughly before scheduling and sending, with attention paid to accessibility, load speed, and clarity.

This project reflects my ability to combine design and technical execution — delivering a polished, reliable communication piece that kept readers informed and connected.

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